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Frozen Layer Paratha (fried Dough Food - Flatbread Native To The Indian Subcontinent) | |
| Paratha is a kind of unleavened flatbread, which is made of atta flour. The flavor of paratha is various. Sometimes, people mix stuffing with flour and knead them together such as gobi paratha or makka paratha. Sometimes, they prefer having a plain paratha and eating with side dishes like aloo, or stuffed paratha with keema, chana dal, etc. As for dessert, sugar paratha has never been forgotten. It is the best time to taste them while they are cooked. A paratha is a flatbread that originated in the Indian subcontinent, prevalent throughout areas of India, Layered Paratha is type of flatbread which originated in North India. This buttery, flaky, crisp multi layered flatbread is absolutely delicious served with your favourite curry or Indian dish. Layered paratha is made with basic and simple ingredients, kitchen cupboard or pantry. The paratha is an important part of a traditional breakfast from the Indian subcontinent. Traditionally, it is made using ghee but oil is also used. Some people may even bake it in the oven for health reasons. Usually, the paratha is eaten with dollops of white butter on top of it. Side dishes which go very well with paratha are curd, fried egg, omelette, mutton kheema (ground mutton cooked with vegetables and spices), nihari (a lamb dish), jeera aloo (potatoes lightly fried with cumin seeds), daal, and raita as part of a breakfast meal. It may be stuffed with potatoes, paneer, onions, qeema or chili peppers. Emerging cold-chain industry is benefiting frozen food market in India, while North is proving to be a significant revenue driver for the frozen food market due to robust growth in employment opportunities and rising migrating population. Currently, the Indian frozen food market is dominated by frozen snacks and vegetables - these segments together account for 85 per cent of the volume and 65 per cent of the sales. Though frozen food is gaining in popularity, particularly in North, it still has a limited audience due to unhealthy tag segment carries, which is an extension from the more substantial processed/packaged food. Indian frozen food market growing at 15-20% CAGR in the last four years. This growth was mainly due to more working women, young professionals living alone and greater exposure to western food patterns making consumers to go for food fried, baked or toasted straight from the freezer. The consumption of processed and frozen food has also increased because of growing income of the middle class people in recent years as frozen food provides good food with lesser cooking time. India’s food market is projected to get double in the coming few years due to rapid economic development, growing population and improved lifestyle. Busy lives are influencing consumers to shift their dietary preferences towards ready-to-eat food products. Hence, frozen foods have become an important part of the modern diet. Freezing or refrigeration allows consumers to have access to foods which were either unavailable or available only during a particular season. Also, freezing helps consumers to preserve their food products for future use. Availability of a wide range of frozen food products in different food categories is giving a boost to the frozen food market in India: The processed and frozen food market is seeing a steady growth in demand both in India and the world over, particularly in the developing Asian countries. Globally, the frozen food market is expected to reach $309.98 billion, growing at a compound annual growth rate (CAGR) of 6.15 per cent by 2021. Developing markets like ours are likely experience a higher growth. India’s frozen food market, which stood at $310 million in 2017, is projected to grow at a CAGR of over 16 per cent to reach $754 million by 2023. In addition to the growing consumer acceptance of processed and frozen food in India, the improved infrastructure and cold storage facilities have contributed immensely to the industry’s growth. Today, frozen foods are more accessible to the Indian consumer, because of the increase in number of large-format retail stores in the country. Smaller retail stores too now have better refrigeration facilities. Consumers today want to know where their food is coming from, how it is grown. There is an increase in demand for more natural and organic food. This is changing the way FMCG companies source their produce. The Indian ready-to-cook and ready-to-eat segment is largely a cluttered place across the globe as much as it’s Indian counterpart. The demand is driven by Asian customers looking for Indian recipes. There is a lot of competition in this space from brands from Malaysia, Sri Lanka, UAE as well as Pakistan. Invariably, there are also locally manufactured brands available across the US markets and other markets where Indians are large in number. The changing Indian lifestyle is creating a multitude of opportunities for market players across industries. For instance, the rise in the number of women in the workforce and the resultant time-paucity along with the increase of at-home socializing, the preference for nuclear families or that of young professionals living alone allows for the growing acceptance of Western food and the need for on-the-move freshly-cooked foods. The Indian market has witnessed the entry of many brands offering a host of products across various processed food categories. One segment, which has evolved significantly in the processed food section, is frozen convenience food. The increase in demand for frozen food products is driven by modern retail chains and stand-alone grocery stores, who are stocking more varieties of frozen products such as peas, corn and ready-to-cook and heat-and-eat packaged products. As sales increase, the category is slated to witness increased penetration and entry of more players and products. Few Indian major players are as under Tasty Bite Eatables Ltd. Taj Frozen Foods India Ltd. Mhetre Foods Pvt. Ltd. Mccain Foods (India) Pvt. Ltd. Kanaiya Foods (India) Ltd Haldiram Manufacturing Co. Pvt. Ltd. Cholayil Pure & Natural Foods Pvt. Ltd. Bikaji Foods Intl. Ltd. | |
| Plant capacity: Layer Paratha (Frozen) each wt. 100 Gms : 10,000 Pcs / Day | Plant & machinery: Rs 38 lakhs |
| Working capital: - | T.C.I: Cost of Project : Rs 154 lakhs |
| Return: 29.00% | Break even: 60.00% |
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