Alcoholic and Non Alcoholic Beverages, Drinks

This profile section includes all projects related to Alcoholic and Non Alcoholic Beverages or Drinks.

Drinking practices vary substantially among different countries and different masses. But both alcoholic and non alcoholic beverages are very popular among all ages of people. The alcoholic drinks market is broadly classified into five classes ,starting from beers, wines, hard liquors, liqueurs and others. The Indian alcoholic market has been growing rapidly for the last ten years, due to the positive impact of demographic trends and expected changes like rising income levels, changing age profile, changing lifestyles and reduction in beverages prices. Similarly non-alcoholic drinks market is broadly classified into carbonated drinks, non-carbonated drinks and hot beverages. These include juices, energy drinks, carbonated drinks, tea, coffee and bottled water.

The Indian alcoholic Industry has been witnessing a steady growth rate especially in beer segment of 7-9 per cent per year for the last ten years. Apart from Kingfisher and Foster’s Beer, the pother brands in the Indian market are Carling Black Label, Carlsberg, Dansberg, Golden Eagle, Haywards 5000,Premium Lager, Kingfisher Strong, Hi-Five etc. to name a few. Champagne Indage has been the pioneer in making French style wine in India. Grover Vineyards and Sula Vineyards too have made smart strides in a short time span. Recently, companies in the Indian Made Foreign Liquor (IMFL) space like Diageo, United Breweries and Seagrams too have ventured into making wine.

Coming to the non alcoholic beverages section, we can say, traditionally, the Indian life style has a predilection for fresh fruits and vegetables or those processed at home. There is a sea change. People, are now increasingly going in for fresh fruit vending from kiosk fountains which produce instant juices from fresh fruits in the presence of the consumer. Fast expanding middle class population that is currently around 340 Million, increased urbanization and rising disposable income are some of the major reasons contributing to this change. Besides this, growing health consciousness among India’s young population has brought about a revolution in the Indian non-alcoholic drinks market. Among the fruit juices beverages are Pepsi’s Tropicana, nectars (Dabur’s Real) and fruit drinks (Frooti and Slice).All these are real, reconstituted from fruit pulps or concentrates. The leading fruit juice brands include Real, Onjus, Tropicana, Frooti, and Jumpin. The branded fruit juices segment is growing at around 11 per cent annually. Similarly the bottled water market is growing at a rapid rate of around 20 per cent a year. Multinationals, Coca-cola, Pepsi, Nestle, Parle Export, Parle Agro and others are trying to grab a significant share of the market. The leading bottled water brands include Bisleri, Kinley, Aquafina, Himalaya, Hello, Perrier, Golden Eagle ,Penguin mineral water etc .to name a few.

India presents a huge growth potential for alcoholic and non alcoholic beverages sales. Increasing GDP, favourable growth in the demographics with a growing urban middle class, growth of modern retail formats, hopeful rationalization of the taxation rules and ban on local country liquor and rising health consciousness, age preferences will act in favour of the growth of both alcoholic (specially beer) and non alcoholic (specially fruit juices, energy drinks etc) beverages in India in the near future. All new entrepreneurs venturing into this field will find a future which is looking very promising and bright.

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Good Prospects for Grain Based Alcohol (Distillery)

Ethanol, also called ethyl alcohol, grain alcohol or drinking alcohol, is a volatile, flammable, colorless liquid. It is a psychoactive drug, best known as the type of alcohol found in alcoholic beverages and in thermometers. In common usage, it is often referred to simply as alcohol. We provide this chemical with a great degree of purity, & available for a wide range of industrial applications in industrial sectors such as pharma, flavour and fragrances, healthcare and food industries etc. Ethanol has widespread use as a solvent of substances intended for human contact or consumption, including scents, flavorings, colorings, and medicines. In chemistry, it is both an essential solvent and a feedstock for the synthesis of other products. It has a long history as a fuel for heat and light and also as a fuel for internal combustion engines. Neutral alcohol is used for the production of white spirit such as gin and vodka but also as a base for a wide range of flavoured alcoholic beverages. The production of neutral alcohol from malt, grape, apple or sugar has considerably increased over the last few years. There may be local alcohol taxation advantages. This is available in a ready-to-pitch, active form, with proven cost effectiveness versus propagation. Now some grain based distilleries are also coming in India. The scope for grain base alcohol is good, because molasses is not available easily through out the year in comparison of grains. Fuel Ethanol could be blended in various proportions in Petrol usually 5 to 10% by volume. In Brazil, ethanol is added 24% by volume in gasoline (petrol). In U.S.A. Ethanol E10 (absolute ethanol 10% by volume) and ethanol E 85 (absolute ethanol 85% by volume) are popular in flexible fuel vehicles, which can run on either gasoline or ethanol. Fuel Ethanol can be used as on Oxygenate in Petrol. It reduces emission of carbon monoxide by taking combustion to completion. It replaces tetraethyl lead or MTBE, from contaminating surface water. Ethanol maintains the carbon cycle of nature, reducing the greenhouse effect. It is made from renewable sources of material like agricultural products., etc., molasses and prevents depletion of limited sources like fossil fuels. It employees renewable source of energy through a natural route and it reduces dependents on imported crude. As concerns about our nation dependence on foreign oil increase, and awareness on environmental impacts of petroleum increases, the interest in alternative fuels like ethanol is emerging. In many ways ethanol is an ideal transportation fuel. It is better for the environment than petroleum, it is domestically produced, and its use supports farmers and rural economies. By switching to ethanol fuels and advanced vehicle technologies, fleet owners are leading the way to both energy security and cleaner air. The oil companies in India have decided to have the blending units located region wise instead of centralizing at the refinery itself for optimizing transportation cost of petrol. Since the project is located at Salempur, which is about 40 kms from Mathura where the nearest refinery is available, irrespective of locating the blending units at region wise or at refinery, the transportation cost will be minimal. The fuel ethanol manufacturing is a sunrise industry with an excellent potential for growth as it is being introduced first time in India. In U.S.A. and Brazil fuel ethanol is in use for over 20 years and proven technology is already available. Being one of the first unit to start the manufacturing of fuel ethanol MML will be have the momentum of early start. Liquor industry has always remained under strict governmental control in terms of capacity creation, distribution, and taxation. While overall public perception spells restraint, it is the symbol of high life even in puritan India. The industry posses a dilemma to the state, borne by the temptation of large revenues, on the one hand, and the embarrassment in giving encouragement to drinking, on the other. The over Rs 250 bn liquor industry sells around 400 mn cases annually. A large peg of this - 65% - is whisky, followed by brandy and gin at 13%, rum at 17% while the white spirits account for 3% of the market share. Of this, the Indian-made foreign liquor (IMFL) accounts for Rs 78 bn (86 mn cases) with whisky alone constituting for 95%. Besides, there is a large 200-mn cases market of low-priced country liquor. Indian spirit market also consumes branded country liquor worth Rs 125 bn and unbranded country liquor worth Rs 50 bn. India has a small market for wines too, about Rs 500 mn a year. Around 70,000 cases of champagne and 4,000 cases of cognac are also sold annually in the Indian market.
Plant capacity: -Plant & machinery: -
Working capital: -T.C.I: -
Return: N/ABreak even: N/A
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SUGAR MILL, DISTILLERY AND POWER PLANT

India is now the largest producer of sugar in the world. Although subject to cyclical fluctuations, sugar production has grown phenomenally in the mid-1990s. It expanded from 14.6 mn tonnes in 1994-95 to 16.5 mn tonnes in 1995-96, representing a growth of 18% in one year. The next two years witnessed a sharp fall to below 13 mn tonnes in 1997-98. Keeping to the cyclical nature of the industry, the years following witnessed a smart rise in production to 15.5 mn and 18.2 mn tonnes in 1998-99 and 1999-00, respectively. This marked a satisfactory upward movement at over 12% in the period 1996 to 2000. The country had a total supply of 31.5 mn tonnes in 2002-03. With consumption pegged at 18.4 mn tonnes and exports at 1.5 mn tonnes, it was left with stocks of 11.6 mn tonnes by end September 2003. A large number of sugar producing companies, 144 out of 564, remained closed during the season. India continued to have a comfortable demand-supply position throughout the 1990s, inspite of fluctuations in production. On a longer term, there was no reason for importing sugar. The country, however, went ahead and imported sizable quantities in the 1997-2000 period. At the same time sugar exports expanded to 1.2 mn tonnes in 2000-01 and to 1.5 mn tonnes in 2002-03. The import quotas are decided by the government and do not attract import duty. The industry complains that while there was no duty on imported sugar, nor even a countervailing duty, the local industry is subject to various kinds of levies such as purchase tax, cane cess and excise duty. WTO prescribes a maximum duty of 150% on sugar. In the US, the import duty on sugar is as high as 130%. India is the only country which allowed sugar to be imported at zero duty. Most countries imposing such high tariffs are industrial countries with less than 5% of the population depending on agriculture. The Indian Sugar Mills Association has been for futures trading in sugar to provide a cushion to the industry once decontrolled. The National Federation of Cooperative Sugar Mills, the apex organisation of 250 cooperative sugar mills accounting for nearly 60% of country's sugar production, did not support it. The government has removed all restrictions on sugar exports and permitted commencement of future trading in white sugar. Ethanol is an organic alcohol with a wide range of uses, both industrially and recreationally. It has a relatively simple manufacturing process making it readily available and cheap to manufacture. The main raw material for the ethanol is molasses available in sugar mills. Co generation is the simultaneous of process heat and electric power using single fuel. Per capita power consumption is a barometer of country prosperity, economic growth and industrialization. Co-generation power plant based on bagasse makes use of generation of power from fuel of bagasse. This is regarded as the clever way of converting waste into useful energy. In sugar industry, it is required to product both steam and the electricity for driving the sugar processing. To venture into this integrated plant is very profitable.
Plant capacity: Sugar Mill Cap. 5000 Crushing/Day,Distillery Cap. 60000 Ltrs/Day, Power Plant Cap. 28 MW Plant & machinery: 68 Crores
Working capital: -T.C.I: 162 Crores
Return: 48.00%Break even: 31.00%
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PACKAGED DRINKING WATER, SODA WATER AND PET BOTTLES

Bottled water industry, colloquially called, the mineral water industry, is a symbol of new life style emerging in India. While a large segment of the population is struggling to get access to potable water supply, a new generation - especially in the urban areas - is getting accustomed to bottled water paying handsome prices. The phenomenal increase in demand for bottled water from just 2.0 mn cases in 1990-91 to 68 mn cases presently was being boosted further by the concern and need for safe drinking water. What is amazing is that people are prepared to pay Rs 10 for a litre of simple water - especially when the cost of material input is negligible. The cost of packaging can be as high as 15% to 35% of the price of the product. The bottled water market is growing at a rapid rate of around 20% a year (down from 50 to 60%). At this growth rate, the Rs 7000 mn per year market is estimated to overtake the soft drinks market soon. Multinationals, Coca-Cola, Pepsi, Nestle and others are trying to grab a significant share of the market. There are more than 180 brands in the unorganised sector. The small players account for nearly 19% of the total market. Nevertheless, per capita consumption of bottled water in India is less than half a litre per year, compared to 111 litres in France and 45 litres in the US. This points to the future potential beyond the high growth. The premium bottled water market in India has brands like Evian, San Pelligrino, Perrier, priced between Rs 80 and Rs 110 per litre. The other segment is essentially purified water priced low at about Rs 10 a litre. It is crowded with numerous brands like Bisleri, Kinley, Aquafina, Himalaya, Hello. The government decided towards end of the year 2000 to bring about stringent guidelines for packaged water. All companies were made to sell their products only under the BIS (Bureau of Industrial Standards) certification mark. The BIS certification was made mandatory for the segment from April 1, 2001. The bottled water is to be classified as "food" and has been brought under the Prevention of Food Adulteration Act. They would have to adhere to rules pertaining to colour, odour, taste, turbidity, total dissolved solids and aerobic microbial count. Soda water is nothing but mixture of purged carbon dioxide at above atmospheric pressure in certain packaged material. It may be PET or glass bottle. Introduction of PET bottle is modern plastic packaging material. It is eco-plastic which can be converted to clay. All the three projects in a single unit have good scope. Leading Brands Bailley, Bisleri, Peppy Minerelli, Trupthi, Kristal, Oasis, Yes, Penguin, Golden Eagle, Stream, Kingfisher, Jaldhara, Pondicherry, Himalayan, Golden Valley Stream, Evion, Aquafina, Perrier, Kinley, Pure Life, Ferra, Relle. Few Indian Major Players are as under: Bikaji Marketing Ltd. Bisil Plast Ltd. Bisleri (India) Pvt. Ltd. Haldiram Marketing Pvt. Ltd. Keventer Agro Ltd. Kothari Products Ltd. Mohan Meakin Ltd. Mount Everest Mineral Water Ltd. N E P C Agro Foods Ltd. Orient Beverages Ltd. Parle International Pvt. Ltd. Pepsico India Holdings Pvt. Ltd. Pondicherry Agro Service & Inds. Corpn. Ltd. S & S Industries & Enterprises Ltd. Southern Agrifurane Inds. Ltd. Sparkle Foods Ltd. Sri Sarvaraya Sugars Ltd. Surat Beverages Ltd. Capacity : 17280 Th. Nos Bottles 1 Ltrs Cap. Drinking Water 10080 Th. Nos. Bottles 600 Ml. Soda Water 720 Th. Nos. PET Jar 20 Ltrs. Drinking Water
Plant capacity: -Plant & machinery: 403 Lakhs
Working capital: -T.C.I: Cost of Project : 695 Lakhs
Return: 44.00%Break even: 60.00%
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COUNTRY LIQUOR FROM MOLASSES

From earliest times man has sought for beverages, which give him refreshment and now some of them have become almost an essential part of human diet. There are two kinds of beverages non-alcoholic and alcoholic. There are some alcoholic beverages which are fermented but are subsequently distilled is produced with the aid to yeast culture. These strains bring about these fermentation one of the main alcoholic beverages is the country liquor which is the poor men drink. Country liquor has high intoxicating properties. In India IMFL (Indian Made Foreign Liquors) is too much costly than country liquor so IMFL is not available for a common man. But being cheaper the country liquor than IMFL, it is used in huge amount. Worldwide production of country liquors rises steadily each year, which attests the buoyand condition of the producing industries. But whether future expansion will be along the produced on whether the lesser known drinks will become more popular, especially in the large consuming countries, is a matter for speculation sugar factory by product molasses is the main raw material for the production of alcohol with increased production of sugar and availability of molasses more distilleries for the production of alcohol could be set up in the sugar producing states. Subject to the certification by the state excise commissioner that sufficient quantity of molasses could be made available to the proposed unit without disturbing the inter-state allocation of molasses made from that state to the deficit states by the government from time to time. The demand of country liquor is increasing rapidly, so there is wide scope for new entrepreneurs. Few Indian Major Players are as under: Associated Distilleries Ltd. Bhagat Industrial Corpn. Ltd. Chambal Breweries & Distilleries Ltd. Chitali Distillery Ltd. Delhi State Indl. & Infrastruture Devep. Corpn. Ltd. Delhi Tourism & Transportation Devp. Corpn. Ltd. G M Breweries Ltd. Globus Agronics Ltd. Kedia Distilleries Ltd. Khemani Distilleries Ltd. Kolhapur Sugar Mills Ltd. Modi Industries Ltd. Mount Shivalik Breweries Ltd. Radico Khaitan Ltd. Rahuri S S K Ltd. Rajasthan State Ganganagar Sugar Mills Ltd. Rangar Breweries Ltd. S K G Consolidated Ltd. Shakumbari Sugar & Allied Inds. Ltd. Superior Industries Ltd. Veekay Distilleries Ltd. Vindhyachal Distilleries Ltd.
Plant capacity: 1500 Ltrs./DayPlant & machinery: 27 Lakhs
Working capital: -T.C.I: 141 Lakhs
Return: 45.00%Break even: 46.00%
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LIQUOR FROM MAHUA FLOWER

Mahua flower belonging to saponaceous family is an important tree. The flowers are largely used in preparation of distilled liquors. The freshly prepared liquor has a strong smoky foetid odour, which disappears on ageing. Red is tilled and carefully prepared liquors are of good quality. The flowers are also used for the preparation of vinegar. The major components of flowers are sugars and additionally it contains proteins, vitamins, organic acids and essential oils. The ripe flowers, which fall from the tree are collected. The yield per tree ranges from 100-200 kgs. These are dried in the sun and sent to distilleries. The yield of proof spirit per tone of mahua flowers is approximately around 450 liters. The cost of dried mahua flowers is quite less in comparable to other raw materials source. From earliest times man has sought for beverages, which give him refreshment, and now some of them have become almost an essential part of human diet. There are two kinds of beverages non-alcoholic and alcoholic. There are some alcoholic beverages which are fermented but are subsequently distilled is produced with the aid of yeast culture. These strains bring about these fermentation one of the main alcoholic beverages is the country liquor which is the poor men drink. Country liquor has high intoxicating properties. In India IMFL (Indian Made Foreign Liquors) is too much costly than country liquor, so IMFL is not available for a common man. But being cheaper the country liquor than IMFL, so far a common public, it is quite available, and they consume a huge amount. Worldwide production of country liquors rises steadily each year, which attests the buoyand condition of the producing industries. Future prospects must therefore be extremely rosey. Country liquor is generally used for direct consumption. The people who cannot afford the prices of foreign liquor, they go for country liquor. So mostly poor class people will get full utility from the country liquor. The demand of country liquor is increasing rapidly, so there is wide scope for new entrepreneurs.
Plant capacity: 1500 Ltrs/DayPlant & machinery: 27 Lakhs
Working capital: -T.C.I: 142 Lakhs
Return: 42.00%Break even: 47.00%
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CANNED CARROT JUICE & BOTTLE GOURD/LONG MELON (LAUKI KA JUICE) IN ASEPTIC PACKAGING (LIKE TETRA PACK)

The juice of fresh vegetables is the richest available food sources of vitamins, minerals & enzymes. Usually we just cannot eat enough raw vegetables in a day to nourish our body properly. It is especially true today; we need extra nutrients to help our body detoxify a large amount of environmental toxins. Sometimes we probably cannot find the time to drink their nutritional equivalent in a delicious, nutrient-rich glass of juice. That is why juicing is such an important addition to a busy life style. Vegetable juices are attracting more attention due to the nutritional & phytochemical value of many vegetables. Tomato juice & blends based on tomato have long been popular and account for over 90% of the non-vegetable juice trade. Most vegetables are not particularly high in sugars and tomato excepted are low in acids, resulting in PH values generally over 4.5 consequently, the juices are more subject to microbial spoilage and require either PH reduction, thus changing the vegetable character, or more stringent process to eliminate potentially dangerous microbes. There are a number of units involved in converting whole fruits to the desired juices, puree or pulp. Vegetable handling depends upon the process design. In some circumstances, cleaning, sorting and inspection precede in plant storage or the operations can be repeated immediately prior to juicing. Due to health consciousness in todays generation, the demand of fruits and vegetable juices are increasing day by day. Among the fruit juice beverages are fruit juices (Pepsi's Tropicana), nectars (Dabur's Real) and fruit drinks (Frooti and Slice). All these are real, reconstituted from fruit pulps or concentrates. The leading fruit juice brands include Real, Onjus, Tropicana, Frooti, Jumpin. The fruit drinks are mainly based on oranges, mangoes, pineapples, grapes, apples, guava and tomato. They only differ in pulp content: the juices have over 85%, nectars (20% to 85%) and fruit drinks (less than 20%). The branded fruit juices market inclusive of nectars is placed at about Rs 10 bn. The pure fruit juices are the preferred drink among the fruit drinks. This segment is growing at around 10% annually. The market for fruit juices is expected to grow to Rs. 7.50 bn by end 2009-10 from nearly Rs. 4.75 bn presently. So there is very good domestic as well as export market for vegetable juices. New entrepreneurs can well venture in to this field. Few Indian Major players are as under: Atash Industries (India) Ltd. Compact International Ltd. Devyani Beverages Ltd. Dharampal Satyapal Ltd. Duke & Sons Ltd. Enkay Texofood Inds. Ltd. Foods & Inns Ltd. Godrej Hershey Ltd. Keventer Agro Ltd. Mohan Meakin Ltd. Mother Dairy Fruit & Vegetables Pvt. Ltd. Nadukkara Agro Processing Co. Ltd. Oudh Sugar Mills Ltd. Ruchi Soya Inds. Ltd. Sakthi Beverages Ltd. Seabuckthorn Indage Ltd. Surya Fresh Foods Ltd. Tropicana Beverages Co.
Plant capacity: 12000 Bottles/DayPlant & machinery: 129 Lakhs
Working capital: -T.C.I: 484 Lakhs
Return: 52.00%Break even: 33.00%
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RICE BEER

Rice beer is an alcoholic drink generally made from rice. Those who consume moderate amounts of beer (one to two a day at the most) have a 30-40% lower rate of coronary heart disease compared to those who do not drink. Beer contains a similar amount of polyphenols (antioxidants) as red wine and 4-5 times as many polyphenols as white wine. Alcohol has also been attributed of its ability to increase the amount of good cholesterol (HDL) into the bloodstream as well as help to decrease blood clots. Beer also contains vitamin B6, which prevents the build-up of amino acid called homocysteine that has been linked to heart disease. Those of us who have high levels of homocysteine are usually more prone to an early onset of heart and vascular disease. A new study performed at the TNO Nutrition and Food Research Institute in Utrecht indicates that those who drink beer had no increase in their homocysteine level but those who drank wine or liquor had an increase of up to 10%. Also noted was the fact that those who drank beer experienced a 30% increase in vitamin B6 in their blood plasma, thereby proving that beer (in moderation) is actually healthier to drink than other alcoholic drinks. It is possible to use 100 per cent rice and some locally grown additives in the production of beer. The idea of using 100 per cent rice in beer brewing is that rice is available in almost all countries particularly in Asia. The whole tedious process of beer making was conducted. During the process, three stages were done to malt the rice steeping, germinating and kilning. The rice is found to be a good material in beer mainly because it is a good source of starch. The properties of barley are not so different from rice. Both grains have husks that are advantageous due to their less fat and protein content and can form filter bed during mashing. Additives such as hops, duhat can be used to improve the flavor, aroma, and color of beer. The technology that uses 100% rice in beer production is first in the country, offer the consumers with an alternative, low cost, and high quality product, aside from creating additional livelihood and helping the economy in saving our foreign exchange. Of the rice going to the domestic market roughly 60% goes to table rice, about 25% to the industrial market and processed food, and about 15% to beer. Presently, some 36 units are manufacturing beer in India with an estimated output of 500 million liters. The market for beer in India was about 65 million cases of 12 bottles each and is slated to touch 10 million cases in 2005-2006, a growth of 23% in a year. In consumption, India holds the 29th position with the annual consumption growing by a little less than 30% in the last five years. Per capita consumption of beer is as low as half-a-liter as against 128 liters in Germany, 129 liters in New Zealand and 116 liters in Denmark. Even China has a per capita consumption of 20 liters. Against India's 5-millionn hl, China's market is 165-mn hl. The Indian industry has a capacity of little less than 7 million hl. Andhra Pradesh is the third largest consumer of beer after Maharashtra and Tamil Nadu, While Maharashtra consumed a million hectoliters; Tamil Nadu is at 850,000 and Andhra at 800,000 hl. India presents a huge growth potential for alcoholic beverages sales. The domestic production of alcoholic beverages is on the rise, especially beer with official statistics reporting a 12 per cent increase in domestic beer production. . Increasing GDP, favorable growth in the demographics with a growing urban middle class, growth of modern retail formats, hopeful rationalization of the taxation rules and ban on local country liquor and rising health consciousness, age preferences will act in favour of the growth of both alcoholic (beer and wine) beverages in India in the near future. All new entrepreneurs venturing into this field will find a future which is very promising and bright.
Plant capacity: 30000 Thousand Beer BottlesPlant & machinery: 1325 Lakhs
Working capital: -T.C.I: Cost of Project : 2230 Lakhs
Return: 45.00%Break even: 49.00%
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GOOD FUTURE PROSPECTS FOR SUGARCANE JUICE IN ASEPTIC PACKAGING (LIKE TETRA PACK)

Sugarcane juice is a natural beverage that is delicious and cheap. Sugarcane has been satisfying thirsty palates for centuries together. It's not a drink of the elite class, which is why it's an 'all people's drink'. Freshly extracted sugarcane juice is a very popular drink in India and is available at most small street stalls, often sold alongside other popular beverages. The major problem encountered is the lack of hygiene during crushing operation resulting in the contamination of the juice with a heavy load of micro-organisms which arises due to improper cleaning of the sugarcanes and handling of the finished product. Presently, the juice is being extracted using hand or power operated crusher which cannot be stored for a couple of hours due to its fast deteriorating quality. Sugarcane juice is quite nutritious as it contains natural sugars, minerals like iron, magnesium, phosphorous, calcium and organic acids e.g. malic acid, succinic acid, acotinic acid, amino acid, protein, starch, gums, waxes, non-sugar phosphatides, thus imparts health benefits to the consumers. Sugarcane contains 18-20% solids. The juice produced is served under very unhygienic conditions and hygiene conscious public does not opt for sugarcane juice. Hygienically produced and packaged sugar cane juice could find use as other soft drinks and has good potential market as the juice is nutritious. The sugarcane juice preserved and packed in tetrapacks and bottle has a good storage life and is available during off-season also. The juice is available in many flavors including classic plain, mint, ginger, lemonade, pepper, sweet & salt etc. Sugarcane juice is a high-energy drink that is natural, sweet and is a healthy alternative to refined sugar added drinks. It quickly replaces lost energy in the most arduous of circumstances. It is a flavorful drink on its own and also popular with a twist of lemon and can be mixed with any other juice to produce cocktails high in carbohydrate and vitamins. In India, sugarcane is the primary raw material required for production of sugar. Sugarcane, a very long duration crop, is planted during January-February and July-August period in south India, while during February-March and October-November period in north India. The crop is harvested during October-September. During the period 2000 to 2009, the average yield of sugarcane came down from 70 MT per hectare to 60 MT per hectare. In Tamil Nadu, average production is 135 MT per hectare, whereas in Madhya Pradesh it is less than 40 MT per hectare. Sugarcane production is expected to increase by 10 % to over 300 million tonnes in the 2010-11 crop years. This is on account of improved cane acreage and better yield. Meanwhile, in the 2009-10 crop years, sugarcane production stood at 274 million tonnes. Sugarcane is planted round the year and the crop is harvested during October-September. Sugarcane output, however, would be more than 300 million tonnes in 2010-11 crop years. Moreover, new varieties of sugarcane are promising yield raises to 65 tonne per hectare from 55 tonne per hectare in India's top 2 cane growing states namely Uttar Pradesh and Maharashtra. If the monsoon rains are normal, India's sugar output may increase to 24-25 million tonnes in 2010-11 crop years according to Managing Director Vinay Kumar of National Federation of Cooperative Sugar Factories (NFCSF). The market for branded fruit-based drinks (Maaza, Frooti, Slice and others), nectar drinks (Real and Tropicana) and others is placed at Rs 8 billion. Of this Rs 6 billion is the market for fruit-based drinks and nearly Rs 2 billion is for fruit nectars. Besides, there is a large segment of kiosk vendors, especially in the urban areas, whose size is estimated at between Rs 8 and Rs 10 billion. The overall market for fruit juices of all types would thus be around Rs 18 billion. Aseptic packaging systems have fundamentally changed the handling of sensitive liquid foods. Distribution and storage no longer require refrigeration, with the result that the shelf life of the package contents is considerably extended. The need for aseptic packaging is rapidly increasing and the system has proved to be invaluable in the distribution of milk and other products. Today, two thirds of Tetra Pak packages are aseptic. Aseptic package has not only to protect the product but also to maintain the quality of the product. Aseptic packaging systems have played a vital role in providing people all over the world with essential nourishment. Fresh sugarcane juice packed under hygienic conditions is available on the shelf. The concept of sugarcane juice in tetrapacks is not new worldwide, but in India, a very few players are there. Thus, there is a good scope and good market potential in this field. Any new entrepreneur should venture in this sector.
Plant capacity: -Plant & machinery: --
Working capital: -T.C.I: -
Return: 1.00%Break even: N/A
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INSTANT GINGER POWDER DRINK

Ginger is one of the oldest and most important spices used in different kinds of food preparation. Ginger possesses a warm pungent taste and a pleasant odor, hence it has a wide use as a flavoring in numerous food preparation, beverages, ginger bread, soups, pickles and many soft drinks. There are two general types of ginger viz. fresh green ginger used for the preparation of candied ginger (in sugar syrup) and dried or cured ginger applied in the spice trade, for extracts, oleoresins and for the distillation of its volatile oil. The main application of the ginger oil is in confectionery, beverages, and baked products. An instant beverage powder with non-polymer catechins contained at high concentration has improved flavor and taste owing to reductions in bitterness and astringency, and also provides improved flavor and taste and improved stability in external appearance after reconstituted into a beverage. The instant beverage powder contains the following ingredients (A) and (B): (A) from 0.5 to 20.0 wt % of a purified product of green ginger extract powder. Instant Ginger Drink with Creamer made from fresh young roots, peeled and sliced, cooked in heavy sugar syrup, and then air dried. After the process, it mixed with creamer for taste variant. The instant ginger powder in the present is comprised of a powdery concentrate composition containing non-polymer catechins, and is taken as a reconstituted beverage by dissolving it in a liquid such as deionized water or hot water. The instant beverage powder of the present may desirably be taken as a reconstituted beverage containing from 0.01 to 0.5 wt % of non-polymer catechins. the content of non-polymer catechins in the instant beverage powder is set at from 0.5 to 15.0 wt % in the present invention, but may be set preferably at from 0.5 to 12.0 wt %, more preferably at from 0.6 to 10.0 wt %, even more preferably at from 0.6 to 5.0 wt %. The setting of the content of non-polymer catechins within the above-described range makes it possible to readily digest a large amount of non-polymer catechins, and moreover, to expect the physiological effects of non-polymer catechins. The term "non-polymer catechins" as used herein is a generic term, which collectively encompasses non-epi-form catechins such as catechin, gallocatechin, catechin gallate and gallocatechin gallate, and epi-form catechins such as epicatechin, epigallocatechin, epicatechin gallate and epigallocatechin gallate. The concentration of non-polymer catechins is defined based on the total amount of the above-described eight non-polymer catechins. The purified product is next granulated into a powder. The granulation may be conducted by either a dry method or a wet method, but for obtaining a particle size suited for dissolution in water or another drinking medium, wet granulation that granulates by using the adhesive force of water or a binder is preferred. Examples of preferred granulation methods include spray-drying granulation, freeze-drying granulation, fluidized bed granulation and tumbling granulation. The granulation can be conducted by using two or more of these granulation methods in combination. The instant drinks are available in a range of flavours: Orange, Raspberry, Cherry, Kiwi, Mango, Cola, Peach, Tropic, sprite, Apple, Apricot, Fruit Punch, Grape, Strawberry, Lemon, Pineapple, Ice tea Lemon, Ice tea Apple and Ice tea Peach. The demand of ginger based beverage will ever increasing due to its health benefits. It has good export, global and domestic demand. There is good scope for new entrepreneurs.
Plant capacity: 600 MT/Annum (5000 Pouches (400 GMS) per dayPlant & machinery: 50 Lakhs
Working capital: -T.C.I: 348 Lakhs
Return: 49.00%Break even: 42.00%
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FLAVOURED DRINKING WATER

Bottled water industry, colloquially called, the mineral water industry, is a symbol of a new lifestyle and health-consciousness emerging in India. While a large segment of the population is struggling to get access to potable water supply, a new generation - especially in the urban areas is getting accustomed to bottled water paying handsome prices. Flavoured water is the new phenomenon that is likely to take the Indian beverage industry by storm. The introduction of flavoured water into the bottled industry is to diversify business and at the same time to satisfy the growing consumer needs by introducing value addition to the Drinking water. It is expected to serve as a refreshing alternative to sodas, colas, juices and other sweetened beverages. The concept is not new. There are historical evidences that Indian Maharajas drank water with Indian Herbs to stay healthy and fit. Water processing units now are busy exploring ways to add as much Indian herbs as possible into our daily dose of drinking water not only to diversify their business but also to add value to their struggling bottled water industry. Potentially Flavoured water can promote a healthy lifestyle as the flavours make people consume more water, which will make them healthy. Our country has a rich herbal treasure that means consumers get a variety of flavours to choose from. Demand-supply scenario suggests that the flavoured water industry has great potential for investment. The bottled water industry in India has been growing steadily and is dominated by certain brands in the market. The packaged water segment is extremely competitive with players ramping up their packaging styles to attract a large base of consumers in order to account for a larger share in the market. With rising consumer concerns over health and increasing shelf spaces in the institutional channels, flavoured water comes as a blessing in disguise. It is the much needed diversification that water processing units are eagerly waiting for. It is the ready-to-grab option that they can explore and prosper. Though flavoured water was introduced in 2004, it is not widely available now. There has not been a coordinated effort from processing units, distributors and other retailers. We can say that flavoured water is still going through the initial resistance as every new innovation had to undergo before being accepted. During the initial research, expectedly, flavoured water has received tremendous response among the Indian consumers. It is a welcome addition to quench the thirst of every Indian consumer. By nature, humans prefer sweet-tasting liquid. So, we are naturally inclined to drink something that tastes better than the tasteless water. By gut feel we can ascertain that flavoured water has a huge market as far as India is concerned. When packaged well and offered at right price, this is sure to explode. Despite the steep increase in consumption and demand, purified water industry is not growing as quickly as it potentially can. Water processing units had to manage mounting operational cost, unprecedented competition from unauthorized players, stiff competition from purification gadgets and pressing regulatory constraints. Flavoured water comes as a blessing in disguise. It is the much needed diversification that water processing units are eagerly waiting for. It is the ready-to-grab option that they can explore and prosper. Many units have understood that it makes complete business & economic sense to produce flavoured water as they have a very narrow scope for growth & prosperity in their existing packaged drinking water business. A fact supported by growing number of water processing units venturing into producing flavoured water in India. The rapidly growing market for packaged drinking water comprises 90% and natural mineral water 10% of the total market just leaving enough space for launching new flavours of drinking water for new entrants. Some commercial companies’ flavored waters are: 1. Index flavored water is a refreshing drink with a hint of flavor. There is no sugar or artificial sweeteners. There are also children Hint - drink a kid. 2. Metromint-product of the delicious water called Mint water. 3. Waters is the beverage company "Y beverages" and makes flavored water. 4. FlavorSplash Aquafina is water-filtered with natural fruit flavors and sucralose. It has zero calories, no sugar and no carbohydrates. 4. Dasani flavored water two varieties - Dasani Lemon and Dasani Raspberry which are sweetened with Splenda and has no calories and carbohydrates. 5. Catch brand flavoured water from DS groups. The flavoured water market is still at a nascent stage in India. Many units have understood that it makes complete business & economic sense to produce flavoured water as they have a very narrow scope for growth & prosperity in their existing packaged drinking water business. A fact supported by growing number of water processing units venturing into producing flavoured water in India. There is a very good scope for this product and it is the right time for new entrepreneurs to venture into this field.
Plant capacity: 828000 Bottles 1 Ltr., 900000 Bottles 330 Ml., 1500000 Bottles 250 Ml Size Per AnnumPlant & machinery: 155 Lakhs
Working capital: -T.C.I: Cost of Project : 315 Lakhs
Return: 44.00%Break even: 47.00%
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  • One Lac / Lakh / Lakhs is equivalent to one hundred thousand (100,000)
  • One Crore is equivalent to ten million (10,000,000)
  • T.C.I is Total Capital Investment
  • We can modify the project capacity and project cost as per your requirement.
  • We can also prepare project report on any subject as per your requirement.
  • Caution: The project's cost, capacity and return are subject to change without any notice. Future projects may have different values of project cost, capacity or return.

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